They're not the same.

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Starbucks: less, fewer.
"Our new cup. 15% less plastic than before. 45% fewer carbon emissions to make it."

The reductions are good news, but I'm just psyched they used "less" and "fewer" correctly. (A good primer on such things if you're interested.)

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This page contains a single entry by Sara J. Flemming published on August 19, 2008 10:13 PM.

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